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Note: This text has been automatically extracted via Optical Character Recognition (OCR) software. The text has not been manually corrected and should not be relied on to be an accurate representation of the item.
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^ ^ tising he * took department round' . was The Macaulay first new ' s book ¦ ' Lays which of
Ancient Rome , ' at the rather odd price of 9 s . 6 c ? . Mr . Sykes lived during the whole of
the copyright life of the book , and advertised an editionbefore he diedat 6 c ? . It may here
be mentioned , that so little , hope had Macaulay of the success of this work that he made Mr .
Longman a present of the copyright on the sole condition that it should be published . It
is needless to say that the firm did not take ¦ ¦ advantage ^ m /^~*^ v ^^^ fc ^^~ " ^^ ^^ bb " ^^ of ^^ ¦ the ^^ ^ " ^~ ^^ r ^ rash ^ ™ - ^^ ^— ^^ generosity v ^ k ^^ «» ^ ^^^ ^» ^ " ^ r »^ ^» ^ w of ^» - ^ ^^ the ^ r ^» ^» ^ i ^ author ¦ * ™ ' ' ¦^ ^* ^» ^ v ^^ jv . v
One of the incidents of Mr . Sykes ' s subscribing days , / _ which . __ he was — fond - of recalling o was - „ , that
1 once ile of he a saw new on book Mr . Churchill entitled ' ' s Vesti counter a of larg the e IsTatural p History of Creation / and ges that Mr .
Churchill S ~^ 4 1 i f ^ 1 remarked ^ «• to him «• ¦ that 1 ¦ he 1 thoug I 1 ht 1 I most probably it would cause considerable
sensation and command a very large sale . He said also that he did not know the author's
name , and had no clue whatever to it . We all know how fully the book justified Mr .
Churchill's prediction , and also , from Mr . Alex . Ireland ' s preface to the new edition
that the publisher never knew the name of the , author of the most famous book that ever bore
his imprint . We may add that ' The Letters of Junius' and the ' Vestiges' are not the only
books of the authorship of which the publishers were ignorant .
The amount spent two generations ago in advertising books was larger than might be at
first supposed . According to the Literary Magnet for 1826 ( vol . ii . pp . 65-74 ) , the sum
paid by Messrs . Longmans & Co . in 1817-18 for advertisements was nearly £ 5 , 000 , and
Messrs . Whittaker & Co . in 1824-25 expended nearly £ 6 , 000 . It is probable J , that more than
this sum was spent annually during the time that Mr . Sykes managed the department , and this represents a large amount of patient and
careful work . We may note in passing that the method of advertising books was very
different forty years ago from what it is to-day , us a glance at an old newspaper or an odd
number of the Edinburgh or Quarterly Ileinew will showlists of books ii fc by the same r ¦—¦ publisher ¦
being *^» ^™ ^¦ ^ r ^*^ ¦ *^ fc then ^^^ V , H riw — unusual lif *^ ^^^ ^^^ rfVv ¦ ~ j ~ ^^ , the ^ ^^^ ¦ p rule ¦ ^ r ^ " ^^ ^^^ ¦ being ~^ ' ~ " ^^ ^^^ »^ to issue ' —— ^~— —~ ^~ - short isolated advertisements of each book as
it was published . One reason of this , so far as newspapers were concerned , was , that until August each advertisement 5 , 1853 , there . was a duty of Is . 6 d . on
Mr . Sykes' business career was an uneventful » " ^ ^« -m * ^>» ^ L *^ H *^ P » one ^ fc ^ rf * *• ^^ , ^ K f since ^^ * K * ^» ¦¦ * " *^ ^^ he ^» *^ ^ " ^ was » » ^ - » -W ¦ ^ filling Hfc *^ ^^ ^^ »^ ¦—1 ¦ - — VBB ^ h the ~ " •—^ ^— - — ' » same " ^ ** - " ^ ^^ - —^ - ~ —
[> ost when he finally retired in 1884 as he occup him to ied be in compelled 1841 , and it throug was a h great ill health blow to to
Relinquish the routine of work which was the greatest leasure of his lifebut which
inp , him creas to ing continue infirmity . rendered it impossible for
The Ee \ . Henry Norman Hudson . —The Hev . Henry Norman Hudson , widely known ' ift us a Shakapearean scholar , died at his home ,
Hi Ca Cn . mV mbrid > ri < lge < ro , Massachusetts TVTfLHftn . r ; lniso > t , t , H , on on the the loth Kith January following , the a sli cause ght surg of ical death operation being exhaustion . He was , 72 Vfin . ra nlrl TVTr TTiirlwon wpnt , to TSosfcm in
»^ = =
> m «« hm ^ ^ ^ . m ^ Maw— - «—^ MHwa ^ W / 1844 , delivering lectures there and also in other large cities . He was warmly welcomed in
Boston by men like Emerson , Theodore Parker , and George Shillard . He subsequentlbecame
identified ^^ with the E -1 piscopal Ch •¦¦ urch y in New York ^^— - ~~ - , ^ m and ^^ ^^ ™ ^ ^—^ ^^ was » » ™ ^^ ¦ for ™ ¦ — — three ^^ ^^^ ^^^ — - ™ ¦ years y ^^ ^^^^^ ^^^» " ^^^ the ^^ v ^^ " ^ . ^ ^^^ editor ^^^^ ^^ p ^^ v v ^ v ^^ r ^^^ ^^ W of ^•^^ ^^^^
the Churchman . His first edition of Shakspeare appeared in 1851 . The * Harvard Shakspeare , '
his last work , appeared a few years ago . Mr . Azei . S . Hoe . —On January 1 Mr .
Azel S . Roe died at his home in East Windsor , . Connecticut , in his eig hty -eig hth year «/ . Mr .
Roe wrote nothing for publication until he was about fifty years old , and at first met with
slight encouragement . In 1854 , after Mr . J . C . Derby's removal to New Yorkthe
manuscript of ' A Long Look Ahead' was , offered him . It fell into the hands of the late George
Ripley , at that time literary editor of the New York Tribunewho was sometimes a reader for
Mr . Derby . He , read the manuscript , and commended it very highly . On his
recommendation , Mr . Derby published it , and it was a success from the start , passing through several
large editions . This success caused inquiry for his earlier works , published X by •/ D . App X Xleton
cfe Co . in 1850-53 , and these also met with a large sale . Mr . Roe ' s works were issued in
the following order : ' I ' ve Been Thinking , ' * To Lov PMP e and T to be F Loved' ' Time and - » Tide » M / * A r ^^^^^^^^^^ f ^^^^ ^^^^^^ ^^ . ^^^ ^^^^^ ^^^ ^*^^ *^*^ T ^^^^^^^^^^^ ^^^^ ^^^ ^^ ^^ , " ^ ^^^^^^ ^^™ ^^ ^^ ^^ " ^^^ ^^ ^^ ^ ^^^ ^^ ^^^ " ^^ ^^^ ^^^ ^^ ^ ^ —^^^
Long Look A head , ' "True to the Last , ' 'The p Star - ^^^ p- ^^^^^ F ^^ m ^ and ^^^*^» ^» ^*^^» the " ^^ ^ ^ . ^ Cloud ^^^ ^ " ^ ^^^ ^^^^ ^^ ^ ^ B / ' How ^—^ ^^ * Could — — ^ He ^^ Help ^— ^^ ^— «^^
It ? ' They are marked by a high moral tone reader and an to intense the end . interest —Publishers , which 9 Weekly carries . the
Mr . R . R . Madden . —This well-known « writer < r « of nf died 88 ftft . at The Th Dublin « son son , or of on a a the Dublin . Dublin 5 th inst merchan merchant ., at the t .
age Richard Robert Madden , after leaving school , , passed through the regular admitted course 1 ? of medical of ot the tne
Royal study stiidv , . College and and in in lo 1829 of 'jy Surgeons was was admitted , London , a a Fellow euow . He was one of the colleagues of Clarkson , Wilberforce ,
and Buxton in the movement for the abolition informing of slavery himsel ; and f had on special the question opportunities as he had of
been in 1833 appointed a special mag , istrate in ^ Jamaica _/ C 4 /& A A S . V ¦ A- V 1 -V . In J » - •*¦ *• various v * s * r ^> ^ ^ - ^ * - *> " . ^ official "" ~ " ~ — " "" — ™ -w — capacities — —• ¦ - |— - — - — - — his . - - _ -m V a
hostility to slavery and hia active measures tician against s of it all elicited parties the and commendation various Governments of poli- , including Lord Glenelg , Lord Palmerston ,
Russell Lord T , r > rrl Derby Bfirhv and . , investi Lord Lord gations Normanbv JNorman into by , . the and and physical lLord ^ ord 1 condition , of the black population procured for
the him the medical hearty profession appreciation . For of the a good leaders many of I votira Dr Dr Madden TVTnrirlpn had " ha . fi devoted flavour ! his his life lite wholly whollv
years to literature . . Between 1842 and 1845 he issued , in seven volumes , * The Lives and y
Times Ti ' inoct of r * f the flifi United TTnitnfl Tri Irishmen ahmen ; : but but the the work * Life as and to Mart style yrdom and historical of ¦ Savonarola » -- — interest ¦— .- — - .-w , ' his appeals | rf best
to y y \_/ a A * larger . \ J * J ** J \ J V ' -r * class J *> J - *¦ ^ - * * of ¦ " * * ^ - ^»> readers ¦* * ¦* ' *"' ^* ^ - ' " "" . ^^ Among — — — . — - — his , -m j— other < v — — - books 11 . M are * The - ¦* - Mussulman ¦» . » . ** . ^^— — . * r- _ ' ' Travels _ .., . — . — in — — — the — ___ ^
; H _^ \^ V ^ hi JL V * * » V ^ ^ . » -- * r ^ r » ^ . «»•• ™ , ™ „ - ^ _ deal West s Indies — with - — a , the * ' ' E - ¦ — gypt condition . and Mahomed IB i « of - 1 his 141 ' slaves Ali / ^ which 1 and * 1
Genius general subjects / literature / ' The ' The Memoirs Island he gave ot of ' The Cu the ba Infirmities Countess / # c . To of of
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Feb . 15 , 1886 The Publishers' Circular t 57
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Citation
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Publishers’ Circular (1880-1890), Feb. 15, 1886, page 157, in the Nineteenth-Century Serials Edition (2008; 2018) ncse-os.kdl.kcl.ac.uk/periodicals/pc/issues/tec_15021886/page/15/
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